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Direct-to-Customer Digital Lending

Digitize & Automate Your
Direct-to-Customer Lending

Seamlessly embed your loans into your own app and website – so you can lend to new and existing customers with the speed, ease and convenience they expect.

90%

of next-gen borrowers want a digital end-to-end lending process.*

* Mastercard

Digitize and automate your customer onboarding and DTC lending processes

Effortlessly onboard new customers and serve existing ones with real-time access to your consumer and commercial loans – fully digitized, fully automated, always accessible.

 

Our white-label lending platform gives you all the components required to digitize and automate your direct-to-consumer and direct-to-business lending and onboarding workflows – with a modular architecture that integrates with your existing tech stack and lets you choose only what you actually need.

What is Direct-to-Customer Digital Lending?

Digital lending through a bank’s direct-to-customer channels
(app, website)

Serves both existing customers and new-to-bank prospects

Applies to both direct-to-consumer and direct-to-business lending

Seamlessly Integrates into Your Own Digital Channels

Bank App
Serve existing customers with pre-approved, personalized, in-app loan offers
Bank Website
Convert new-to-bank customers with seamless digital onboarding, automated lending workflows and real-time approvals

Without
a digital lending solution

Manual loan processing & workflows

High delinquency rates

Manual new-to-bank onboarding (especially for SMBs)

Limited access to services outside business hours

Slow loan decisions

Missed opportunities in lending to existing customers

With
a digital lending solution

Automated origination and disbursement across digital channels

Smarter, data-driven underwriting

Streamlined digital onboarding for consumers and businesses

24/7 loan access via website and bank app

Real-time approvals that meet customer expectations

Seamless digital access to tailored, pre-approved financial products

We Power Direct-to-Customer Digital Lending for Top-Tier Banks

 

The Jifiti team is genuinely a pleasure to work with – professional, approachable, and supportive.

 

Top 3 Bank in Spain

Why Partner with Jifiti for DTC Digital Lending

White-labeled UX in your brand

Integrates with your existing systems

Includes all required third-party services (KYC/KYB, open banking, e-sign, etc.)

Full regulatory and data compliance (SOC2, GDPR, etc.)

Accelerated time-to-market

Robust, modular infrastructure

Seamlessly embeds your loans into any of your digital channels

Supports any consumer and business loan program

Built for scale across markets, channels & loan options

Full data ownership and risk control

One Modular Lending Platform to Power it All

Enhance your infrastructure with the components you need to power digital, automated lending:

  • Customer access points
  • Core lending capabilities
  • Automated disbursement & settlement
  • Reporting & lender tools

How it works

APIs plug our platform into your existing infrastructure

Customer journeys tailored to your loan product and UX

Modular core lending capabilities for end-to-end digital lending workflows

Real-time orchestration of credit scoring, KYC/KYB, ID verification, disbursement and more

Dashboards for data visibility across every stage of the lending lifecycle

Interested in a direct-to-customer digital lending solution?

FAQs: Direct-to-Customer Digital Lending

Direct-to-customer digital lending enables banks and lenders to offer loans directly through their own digital channels, including websites, mobile apps, email campaigns, and online banking environments.

Banks and lenders can offer installment loans, lines of credit, BNPL, personal loans, and business financing through digital lending channels.

Yes. Digital lending platforms enable banks to offer fully digital loan applications through mobile banking apps and online banking channels.

Banks can offer instant digital loans through automated lending journeys that enable borrowers to apply, receive decisions, and access funds online or through mobile channels in real time.

Digital lending reduces friction in the borrowing journey by simplifying applications, shortening approval times, and enabling customers to access financing when and where they need it.

Banks are investing in digital lending to meet changing customer expectations, compete with fintechs, reduce operational costs, and expand loan accessibility beyond branches.

Let’s talk Lending Tech

Hi, I'm Russell.